The Short Version: whenever Anna and Andrew Johnson founded a path look web site, TrailBehind Inc., their unique primary goal were to enjoy one another’s organization and explore a provided passion for the outside. That led them to start the app Gaia GPS through the start of cellular applications in ’09. Subsequently, the software, staff, and synced tracks have widened to provide over 130,000 customers monthly. Gaia GPS is sometimes included in news reports and loyal users â including couples â can not get enough of the software, and sing the praises both throughout the mountain variety plus in on line product reviews.
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Whenever Gaia GPS creators Anna and Andrew Johnson came across, they connected over their unique provided passion for the outside. In reality, their very first time ended up being on a hike.
Per Ashli Baldwin, assistance management and Developer at Gaia GPS, Anna had been the one who ended up being big into hiking in the beginning. On the first go out, Andrew remembers investing most of the time totally exhausted attempting to keep up with the lady. As his or her really love increased, thus performed their own passion for finding new trails to understand more about together. They started initially to carry on a lot more hikes, which led them to discuss an easy method that could enable them to find out brand new routes and monitor their adventures.
“They quickly knew that there was nothing on the market to help them approach journeys. They looked-for a device but cannot find everything â so they really ended up generating a remedy,” Ashli stated. “they certainly were both builders, so, naturally, they chose to design an app â Gaia GPS â to enable them to.”
As Gaia GPS’ CEO, Andrew concepts and develops the majority of the user program and leads the business’s company and advertising and marketing initiatives. Before co-founding TrailBehind, Inc. â the parent business of Gaia GPS â Andrew had worked in marketing and advertising under the President of SureLogic, a venture-backed startup spun-out of Carnegie Mellon college. Anna, at the same time, was the architect of TrailBehind systems and, before that, had worked at Google and Silicon era as an application professional. These days, as Chief development Officer for Gaia GPS, Anna has-been among the many primary builders on virtually every project at organization.
Jesse Crocker, a partner and co-founder of Gaia GPS, is paid with establishing huge monitors of the Gaia GPS application â including chart machines and infrastructure. Ahead of signing up for Gaia GPS, Jesse worked as a ski patroller for the Sierras, assisting with avalanche control.
Just what started as a discussed love for nature and backpacking converted into an application with produced a large effect on the mapping sector, and helped produce a lot of enjoying interactions, relationships, and opportunities for important memories.
The App’s useful Features attract energy Users & those that Merely love Hiking
Gaia GPS consumers feature quality lovers, record-holding backpackers, look and rescue workers, firefighters, Geographic Ideas System teams, among others.
Ashli feels that element of why is Gaia GPS interest this type of many customers is the fact that the software provides offline mapping and specialized tracking features. Occasionally, users might not recognize they do not need mobile phone service to make the most of these characteristics.
“They think that maps tend to be worthless if they are hiking someplace regarding cellphone service. But that’s false,” Ashli stated. “We really leave individuals install these maps onto their phones before they allow, plus telephone features a GPS processor involved, in order lengthy because download this chart, your telephone know where you are, and it may demonstrate from the chart without any cellular phone or online sites.”
Another exciting Gaia GPS feature enables users to record and keep track of a complete walk. Users also can get images, record range information, and share their particular exact path with other people. Energy consumers will delight in these features because they give you the possible opportunity to share brand-new roads and adventures with similar outside enthusiasts.
Gaia GPS Hiking software and Hiking Maps are obtainable on iOS and Android os including its web site.
The internet site in addition functions as a convenient extension regarding the application and provides smooth syncing and information back-up involving the website and cellular devices. Consumers might also see online maps, control information, look for excursions, and create snap-to-trail roads that sync directly back again to their own units.
Search & security Aids Allow You to utilize the Wild
Ashli plus the whole staff at Gaia GPS are pleased with that so many expert teams attended to use the application â especially those from inside the look and relief community. Ashli mentioned that knowing the software helps save your self lives gives their a feeling of fulfillment.
“I happened to be merely taking a trip and went into a look and recovery party during a training, and I requested all of them should they wished to try the app out. And so they happened to be already deploying it.” Ashli informed us. “They raved about how user-friendly really and how a lot cash they may be keeping by using Gaia GPS. Plus, we provide the search and recovery area an excellent rebate.”
Along with his role as a backcountry manual, Jonathan Preuss also serves as a look and relief volunteer. He recalls committed the guy was given a crisis necessitate a hiker lost on Devil’s Bedstead eastern in Idaho. He immediately unsealed the Gaia GPS.
“we noticed the look are available in, pulled upwards my personal Gaia app, ensured I got that chart stored, and switched around and returned for the trailhead,” he said.
This story had a happy ending, as reported in the Gaia GPS blog site. “a helicopter flew by right after the phone call and spotted the lacking hiker, but, by that point, Jonathan had currently begun within the trail. The ability to quickly access digital maps from a mobile product permits search and rescue volunteers like Preuss to react rapidly and more truthfully than ever before.”
Enjoy New Passions With enticing Membership Options
Gaia GPS consumers say that membership has its benefits. With possibilities suitable for suit couples just who hike occasionally or usually, Gaia GPS goes apart from to assist them to find the appropriate knowledge.
People can pick to get into the default chart regarding the software free-of-charge. The standard chart is bound to 1 resource â Gaia Topo, and people can download maps for offline use.
Ashli asserted that Gaia GPS shines for people who go in to the backcountry. “Gaia GPS has better maps and GPS functions, and provides all functions under its standard membership for $19.99 every year, with added maps,” she mentioned.
Membership consists of unlimited packages and usage of dozens of map sources. The cost-free application gives you servers backup of all monitors, pictures, and various other information. Gaia GPS makes it easy to record data, share visits, and straight back every thing right up. What’s more, it offers a range of backcountry navigation attributes and personalized options.
A Gaia GPS superior membership will cost you $39.99 annually and is created for people who desire entry to the world’s greatest number of specific maps and overlays that can be placed on any map.
Gaia GPS individual Kalen Thorien defines herself as a big hill skier and adventurer, and she finds the software simple to use and really worth the money. “Gaia GPS software â obtain it. This easily is the handiest maps program and GPS that will not hurt you wallet. Down load and off-line topo and imagery, set waypoints, keep track of how you’re progressing, and locate where you are even if you don’t have service â just about all from the phone,” she said in a testimonial on the site.
Gaia GPS people can join a free newsletter to stay on top of all membership and item improvements.
Gaia GPS is found on a Mission to compliment Enjoy & Growth
What started together couple’s aspire to experience the out-of-doors together is continuously becoming probably one of the most well-known GPS programs available on the market. Gaia GPS provides seen amazing growth in revenue as more folks pick the software as his or her primary resource for finding one particular of outside.
“this is certainly a very exciting season for people. During the last six months, our very own productive consumers have actually doubled to more than 131,000 every month. Mainly, all of our customers may include 20 to 60 years old,” Ashli stated. “It’s interesting to see the city surrounding this software grow. I am usually amazed to listen to about all the various customers that happen to be with the software â both locally and worldwide.”
The Gaia GPS group might be tiny, nonetheless place their particular souls inside work they are doing. As backyard lovers by themselves, they get some satisfaction from knowing that the app influences lives in significant and life-saving techniques. Ashli told all of us that the team is actually focused on supplying excellent customer support and desires customers to take pleasure from their experience with Gaia GPS.
“the purpose is improve app because obtainable as you possibly can. So we should make the onboarding knowledge very easy for several customers â from when they install the application to if they carry on their particular travel,” she said. “That’s what we’re targeting in 2010 â specially with all of our individual development. We actually want to make certain everybody has a, enjoyable, and easy knowledge.”
